Corter Moon
Thursday, June 22, 2017

6 Reasons Businesses Fail

Creating a successful business is hard work, with maybe a little luck thrown in there. Many people create ideas and/or businesses without actually thinking it through - they just think about the things they will possibly gain from being an entrepreneur. Think about it - freedom to work when you want, better financial stability, etc. But, they are missing a lot of information if they think that owning a business is all rainbows and butterflies. Unfortunately, a lot of people only see their opinion when making a huge decision, so they already ‘know’ that their business idea will succeed and be a hit with everyone around them, as well. Because of this mindset, many businesses nowadays are failing, but there are ways to prevent that from happening! If you own a business, or are thinking about starting one, check out these reasons businesses fail and how you can prevent it from happening to you!

Lack of a market for the product/idea
Like I mentioned above, some people only see what they want to see. They create a business idea and think it’s ‘the best thing since sliced bread’ because it is up their alley and they created it. These are the business owners that do not even think to ask others what they think because they just ‘know’ it will be amazing.

Then, there are those that ask their friends for an opinion on the idea. This is a step in the right direction, but most of the time, the people they spend time with share some or most of the same likes and dislikes, so it is pretty likely that they would like the product/idea, as well. To avoid this common mistake, all it takes is you branching out, asking questions and taking advice and opinions! You need to get the opinion of a lot of people with a lot of different backgrounds and in a lot of different areas before you start a business. This will ensure that you have a good market for your idea.

Lack of planning
Coming up with a business plan is essential. According to the SBA (U.S. Small Business Administration), “A business plan is an essential roadmap for business success. This living document generally projects 3-5 years ahead and outlines the route a company intends to take to grow revenues.” This document should include sections on: an executive summary, company description, market analysis, organization and management, service or product line, marketing and sales, funding request, financial projections, appendix and of course, how to make your business stand out from others. If you go to the U.S Small Business Administration’s website, they have a page (linked above) that will help you start a business - it gives you a step by step guide on what to do, when.

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Lack of customer service
Customer service is a huge factor in a successful business - ultimately, it is the heart of the entire business because without it, you will fail. Small businesses stand out to me because most of the time, their customer service is superb. One of the things I hate most about customer service is when I call and it rings for hours, OR when I call and I get passed from one person to the other, or just put on hold until they find the right person. It is a known fact that if you have great customer service (along with a good product), you will succeed. The benefits you will reap from great customer service are never-ending.

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Lack of online marketing skills
Lack of marketing skills, specifically online marketing skills is a huge bummer and without getting help, this could break you. You could have a great product and great customer service, but without marketing skills, you are nothing. The good thing about this is that there are people to help you! Online Marketing Company in NJ is an Online Marketing Company in NJ that provides “solutions that integrate all aspects of digital media marketing including branding, website design, search engine marketing, email marketing, conversion optimization, and mobile app development.” They are the number one marketing agency is NJ and have results to prove that - they ‘walk the walk.’ One perk that really stands out to me is that NJ SEO integrates with Google products. This means that it has custom software to track, test and optimize all web traffic. NJ SEO allows you to have month to month payments, with no long-term contracts. They have a goal to focus on growing your business as a positive ROI investment, not an expense.

Brothers, Dan Anton and Matt Anton have two bases - in Atlanta and New Jersey. Dan Anton is a retired Infantry Airborne Army Ranger Major and served two tours in Iraq before founding the Atlanta, Georgia location. Matt Anton founded the New Jersey location and was a former online marketing manager of Liberty Travel, where he was responsible for digital marketing strategy and execution, managing a 250k budget each month. These two men are the reason NJ SEO is so successful and determined to make all of their clients happy. NJ SEO can be contacted 24/7 by calling their number and they also have an email address listed on their website, as well. If you are looking to grow your business, contacting them would be a fantastic place to start! Lack of marketing skills will destroy your business, but with a little help, you could be ranking high on Google in no time!

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Lack of communication skills
I know you have heard this phrase before, but let me say it again: communication is key. There is a reason why LinkedIn puts communication as a skill. It takes patience, skills and a lot of hard work to have good communication skills, but it always pays off. If you are starting a business, you have to have great communication, or there will be a lot of setbacks due to misunderstandings, delays and unorganization. A few ways to improve your communication skills are to stay involved and stay organized - always keep a checklist on what you need to do.

Lack of leadership
This goes right along with communication skills. A lot of businesses end up failing because they don’t have a leader. When setting up your business plan, decide who is going to run the show. Will the CEO of the company be involved each and every day? Will they be there overlooking the work of their employees? If not, maybe appointing a manager position or two would be a great idea, to make sure everyone stays on track.

There are many ways for a business to fail, but there are also many ways for it to succeed! Before starting one of your own, just do some research. Make sure all of your ducks are in a row and you will be good to go! Don’t forget to check out NJ SEO if you need help with your online marketing needs!



Monday, June 12, 2017

What "Wellness" Means To Me


When one is befallen with a chronic illness, of any type, it can be a staggering blow to the world as we knew it. Suddenly, everything we used to be able to do with ease, now requires large amounts of energy. Our lives begin changing around us, the people we love may look at us differently, or we may even look at them differently, perhaps even with a hint of jealousy at their health and vigor.

It hurts to not be able to do the things that we used to be able to do. We used to take them for granted, just like everyone else around us still does. However, while we may have these chronic illnesses, the one thing that we always have to keep in the back of our minds is that these illnesses do not have us. We have control over them, we have control over what we do with our bodies, how we treat them, nourish them and provide them with what they need. All of this is our wellness as a whole.



Despite these illnesses, we can choose to be happy, and we can choose to be fulfilled. It all comes down to the choices we make and how we plan on living our lives. Just because you have this illness, it doesn’t mean that you can’t live the life you wanted, you just have to make some tweaks and adjustments to how you are going to do it. You are a human being who is facing some difficult challenges right now, but we are equipped to overcome challenges! It is bred into us! We can do this!
Wellness, to me is all about how I choose to think about things, how I can do the things I want to do, and how I take care of my body. It is making sure that I take the medicines that I need, the foods that are nourishing, the love I desire, cleanliness, and feeding my soul.



I make time for myself, I give myself “days off”, and I do take breaks. I’m truly living the life I never knew I wanted. I am so incredibly happy being a mom and a freelance writer. Most days, I believe if I hadn’t gotten ill, I would never be where I am right now. I do know how silly that sounds, but stick with me here. Most of the time, I am grateful for this illness. It has given me so much (aside from agonizing pain), like this wonderful husband I have, my blogs, my ability to be a stay-at-home mom who works from home, extra time with my family, and it has opened so many doors and amazing opportunities, as well as forged lifelong bonds through the people I have met who are also affected with the same things that I am.

I’m not saying that you have to jump up and down for joy (not that we can!) because you have this illness, but try to see some of the good things that have happened to you. Don’t focus so much on the negative that it has brought you, strive to see the positive in it. Write them down, and hang them up. When you’re feeling low, remember what you do have, instead of what you don’t have.

Sunday, June 4, 2017

5 Toys That Kids Inevitably Lose



Oh, our little ones! We love them so. There is no doubt that there is a pile of toys in the house somewhere, whether it be in the living room, a playroom or their bedroom, there are inevitably some toys that in the beginning when first received are fun to play with. It's all fun and games until someone loses the pieces to said toy. You search high and low, over and under, you wrack your brain trying to think of places where these pieces could've gone. But the search is futile, until one day, you stick your hand in the cushions of your couch and pull out the missing piece. What are some of these toys you ask?




1. Nerf Darts


Oh my goodness, how my son loves his Nerf guns. He has a blast with them. But in retrospect, I should've gotten him a super soaker. You can't lose water, which is Super Soaker's ammo. But Nerf darts? Oh, that is a totally different story. Those suckers are masters at hiding. You could've sworn it was stuck to that railing two seconds earlier, so where the hell did it go? 


2. Lego Pieces


Oh, Lord. You haven't been properly christened until you've stepped on a Lego in the middle of the night after getting up to use the restroom. Holy mother-of-pearl, those things hurt. You can feel the sting of tears come to your eyes when your foot makes contact. Everything gets blurry. Not really, but they sure aren't pleasant to find with your feet. What's even worse is a screaming toddler yelling in your ear because they lost a piece, the one piece they need to finish their little Lego village. 


3. Barbie Shoes


Ah, Barbie! The legendary doll that little girls (and boys!) around the world love to play with. She is quite the fashionable and trendsetting lady, too. Have you seen her clothes? How about her shoes? No, really, have you seen her shoes? This outfit just needs those black and white polka dot shoes to complete it! Otherwise she looks like a total mess! Mom, find it please! Once again, we likely will not find it until the middle of the night, on the stairway, with our barefoot, when Barbie's heel stabs us right in the arch of our foot. 


4. Play-Doh


Play-Doh is quite possibly one of the most enjoyable activities to play with your child. You get to see their creativity and artistic side, and you too can play with the colorful substances. It's so much fun! Until five minutes later when our little one's get bored and walk away. But they forget they're carrying a piece of Play-Doh, and they inevitably put it down somewhere. Somewhere that you won't find it for oh, say maybe six months or so down the road, when it's all icky and hardened. First, you recoil, wondering what that is underneath your sweet pea's bed, then you flashback to that rainy Play-Doh day. 


5. Shopkins


I feel like toy companies are out to get us parents as of lately. Why, you ask? Let's take the latest craze of Shopkins, for instance. Do you see how tiny these things are? Yes, it is totally adorable that our kids love to collect each new wave of these things, until they start to lose them, and the tears ensue. These things are so tiny, that it would be hard not to lose them! 

What are some of the toys that your children have lost and you have found - with your foot or otherwise? 


Sunday, May 28, 2017

On Fidget Spinners

Ah, schoolyard fun. Playgrounds, hopscotch and foursquare, good old physical activity, and fidget spinners on everyone's fingers. 

Wait, what? 


Yup, I believe this is the fad of 2017. It has to be. What started out as an innocent contraption to help others concentrate has turned into the biggest trend of the year. I mean, these things are everywhere. 


I mean, you can't walk into a place without seeing signs saying "Yes, we sell fidget spinners." 


And these things come in ALL kinds of colors, shapes and sizes. 


People have even taken to making their very own fidget spinners. 

Ranging from pretty simple...




To slightly more intricate...


But some schools aren't very keen on these spinners, banning them.


Boy, the fun we could have had with these when we were kids! But instead, these were our fidget spinners...












And of course...


I'm totally not judging, just making observations. Because my son, of course, owns one. He loves the hell out of it. But we have the stipulation that it stays at home, no matter what. But anyhow, who else thinks the beaches are going to be littered with these things by the end of the summer? *raises hand* 
Like all fads, these will likely die out, just as fads do, but I don't see that happening anytime soon.

Does your child have a fidget spinner?



Sunday, May 21, 2017

DynaTrapXL Insect Trap Review + FATHER'S DAY GIVEAWAY!

It's that time of year again! The sun is shining, the kids are playing, and lemonade abounds. There is no doubt that summer is on the way! But one thing that inevitably comes with summer are those pesky little buggies that we always get every year! They kind of ruin the fun for everyone. But there isn't a reason to fear them anymore! I was excited when DynaTrap reached out to me and asked me if I wanted to try out their amazing insect trap. I immediately said yes.


Let me tell you, when you're outside on your patio, trying to have a cookout with friends and family, bugs can be a big nuisance. What with them flying around you while you're trying to cook and trying to get all over the food. And don't even get me started about mosquitoes, especially when you're trying to relax in the twilight hours, sipping on a cocktail, trying to enjoy yourself. 

I was pretty excited to open up my DynaTrap! 


But exactly what kind of bugs does the DynaTrap get rid of? Well, we have flying insects including mosquitoes, biting flies, Asian beetles, wasps, hornets, yellow jackets, moths, stink bugs and more! Can you believe that?! Plus, I think the best thing about it is that it uses zero chemicals or pesticides to attract the bugs. That makes me feel good as a mom. 

BUT HOW DOES IT WORK?

Here's a quick rundown on how this amazing insect trap works!






It's that easy! Seriously! You've got to try it out! But guess what? The best part is that YOU CAN WIN ONE IN OUR FATHER'S DAY GIVEAWAY! 



That's right! You can win 1 DT2000XLP Full Acre Insect Trap so you too can #GuardYourYard! Wouldn't dad just love one of these for the yard? Enter using the giveaway widget below! Good luck! 




Friday, May 12, 2017

Achieve Your Goals With Accomplish Box!

I received compensation in the form of a free product. However, all opinions are my own. 

We all have goals and dreams and hopes that we want to attain. Each and every one of us do. Even if we don't realize it quite yet. Sometimes we need a little help or a little push along the way, and that is where Accomplish Box comes in!


I totally fell in love with the color of the box. It's just beautiful, isn't it? I couldn't wait to dive in and check out what was inside! 


Look at all of the amazing stuff that is in there! Alright, so let's dive right in! 


First, there was this beautiful water bottle! I absolutely love the quote on the front! When it comes to our dreams and goals, we've gotta hustle, we've got to work for them! I'm reminded of that everytime I look at this water bottle!


These were most adorable! I'd never seen them before in my life! I love the whole
"It's Tender for Tending" mantra. How cute are they? Each coin you plant sprouts something totally different! So my Sy and I each planted some coins, and we'll see how they do! It felt good to do something nice for the earth!


I must admit, between being ill and all, I haven't had much chance at using this yet. But it looks so neat doesn't it? I can't wait to give it a try! I especially want to see my son's face when we do it!


This book is absolutely beautiful. It is inspiring in the way that it asks how one can make a difference in the world, in their lives. I can't say enough good things about this book. I am definitely keeping it on my bookshelf for a good long time. Overall, it is inspirational and a celebration of the most important person...you. 


Finally, there was this absolutely beautiful journal in the box. I absolutely adore the quote on the front of it, and I think it is gorgeous. I love to hand-write things, so this is perfect for me, now I won't have to keep buying hundreds of notebooks! I think I will make this my joys and victories journal!

Overall, Accomplish Box is something that is amazing to me. I absolutely fell in love with it. And I feel like a boss now! I highly recommend it to anybody who, no, scratch that, I recommend it to everybody!
Monday, May 8, 2017

Living With 'Pure O'

MAY IS MENTAL HEALTH AWARENESS MONTH. 
I'm sharing my story. 


Did I lock the door?
Did I lock the door?
Did I lock the door? 
Okay, I locked the door. 
Now I have to wash my hands. *opens door to wash hands.* 
Shit, did I lock the door?

I get out of the car. I did lock the door. Fine. This is typical of someone with regular OCD. They have the obsessiveness of did I lock the door? Then there are always the compulsiveness of touching said doorknob, washing your hands fifty or so times to make sure that they are clean. I'm just trying to come up with a decent example. I know this isn't typical for everyone or even anyone with OCD. 

However, I am trying to open up a dialogue about "Purely Obsessional OCD." It's just like it sounds, too. It's purely obsessional. But so many people don't even understand that this exist. This means that my mind acts much like a broken record, or a CD that skips. It focuses on one small little thing that pops into my head. But the problem with purely obsessional OCD, is that  it will "often manifest as intrusive, unwanted, inappropriate thoughts, impulses or “mental images." We're often suffering in silence, and often without the "compulsion" aspect of regular OCD.




It can be broken up into different areas, as well. This is taken from ocdla.com. It explains a little better about what purely obsessional OCD patients ruminate over. Now, notice one word that keeps popping up is "unwanted," and "intrusive." 


  • Recurrent intrusive harm thoughts or mental images of physically assaulting or killing one’s spouse, parent, child, self, friends, or others (sometimes called “Harm OCD“)
  • Repeatedly worrying that one has or will run over a pedestrian while driving a vehicle (sometimes called “hit and run OCD)
  • Excessive fears that one might accidentally cause harm to other people (i.e., burning down the house, unknowingly poisoning others, inadvertantly exposing others to toxic chemicals)
  • Persistent fears of molesting a child (sometimes called “pedophile OCD” or “POCD”
  • Recurrent fears that one might be a homosexual, when in fact he or she is not (sometimes called “Gay OCD” or “Sexual Orientation OCD” or “Homosexual OCD” or “HOCD“)
  • Excessively worrying that one does not actually love his/her partner, or is not with the “right” person (sometimes called “Relationship OCD” or “ROCD“
  • Repetitive thoughts that one has said or written something inappropriate, such as swearing at ones employer or writing hate-filled letters to a friend
  • Persistent intrusive thoughts or mental images that one considers to be sinful, sacrilegious or blasphemous, such as wanting to worship Satan or have sex with Christ
  • Recurrent fears that one is sinning or not living (or thinking) in a manner that is congruent with their religious, moral, or ethical values (sometimes called “Scrupulosity“)
  • Repeatedly thinking about benign somatic issues such as breathing, swallowing, blinking, eye “floaters”, ringing in the ears, digestion, where ones eyes are looking, physical sensations in a specific body part, etc. (sometimes called “sensorimotor OCD” or “somatic OCD)
  • Recurrent thoughts questioning the nature of the self or reality (sometimes called “existential OCD”)


Now, I am not going to open up and say which ones that I am living with. I think broadcasting that across the internet for the world to see would probably not be the best idea. But yes, I do live with one or more of the above recurrent thoughts that manifest in my mind. But the biggest thing that comforts me is that almost everything that I read, as well as assurance from my psychiatrist tells me that I would NEVER act upon any of these thoughts, as they are the furthest thing from said patient's character. Thus, why they scare the patient so much. 



Diagnosis was, well, for lack of a better word, a total bitch. I was diagnosed as bipolar, depressed, you name it, I was called it. Medication was thrown at me, I was tossed into the mental ward without any doctor even trying to pick apart what was truly going on. If it wasn't for a therapist I was seeing at one point that even mentioned Pure O, I would likely still never know that it existed. I lived with it since I was NINE years old. Can you imagine a nine year old living with these kinds of intrusive thoughts? It was a scary ride to get to where I am now. 

Imagine once I became a mom. These said thoughts got worse and worse, couple that with post-partum depression, and I was a holy mess. I was scared that I was a bad mom, like I didn't deserve this beautiful child that I had. 



Today, I am on the proper medication, seeing my psychiatrist regularly, and I am not so afraid of my own mind anymore. But I wanted to truly open up a conversation about Purely Obsessional OCD. I barely see it anywhere, and it needs to be talked about more! 

Here's a great question: If you have a mental illness, will you stand up for it? 
Will you help others by sharing your story?